Insights

How to Harness the Power of ChatGPT in Your Daily Work

In today's digital age, technology continues to revolutionise the way we work, making tasks more efficient and less time-consuming. Among these technological advancements is a tool that's becoming an invaluable asset to many professionals: ChatGPT. But what exactly is it? ChatGPT is an intelligent assistant that uses advanced machine learning algorithms to understand and respond to text inputs. Think of it as your very own digital scribe, capable of taking on a plethora of tasks from writing emails to summarising books. This might seem like magic, but it's really the power of generative AI at...

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The Impact of AI on CRM

Artificial intelligence (AI) is rapidly transforming the way businesses manage customer relationships, and its impact is likely to be felt even more significantly in the coming years as AI technology continues to advance. By analyzing customer data and providing personalized recommendations and experiences, AI has the potential to significantly improve customer satisfaction and loyalty. Predictive AnalyticsOne key way in which AI is affecting CRM is through the use of predictive analytics. By analyzing customer data, AI can predict future behavior and allow businesses to proactively meet cust...

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